Facebook adds call to action buttons to Pages
Following a slew of new tools for publishers yesterday, Facebook has announced seven “call to action” buttons for Pages.
- Book Now
- Contact Us
- Use App
- Play Game
- Shop Now
- Sign Up
- Watch Video
Dollar Shave Club, which has been trialing the buttons says that adding a “Sign Up” button converted 2.5x more users than previously.
Call to action is rolling out over the next few weeks in the US and worldwide in 2015.
➤ New for Facebook Pages: Calls to Action [Facebook]