Introducing AdWords Express home service ads
From unclogging the bathroom sink to getting back into a locked apartment, there are moments throughout the day when people need a quick solution to a big problem. In fact, there are millions of searches every day on Google for plumbers, locksmiths, and other home services.
To help your business connect with customers when they need you the most, we’re introducing AdWords Express home service ads — available today in beta for plumbers, locksmiths, house cleaners, and handymen in select cities throughout the San Francisco Bay Area. Whether you’re a small plumbing company or a one-person locksmith shop, home service ads help your business show up prominently on Google.com and reach customers who are searching for you.
As a local business servicing the San Francisco Bay Area, GreenKeys Locksmith uses home service ads to promote their commitment to customer service, attention to detail, and 5-star service.
“I treat every customer like they’re family, and every lock and key like they’re my own. With home service ads, I’ve been able to reach more customers across the Bay Area and share with them my passion for locksmithing. I’m incredibly excited about what home service ads can do for my business,” said Ben Pearson, owner and operator of GreenKeys Locksmith.
Here’s how home service ads work: Let’s say you own a home cleaning business in San Jose. Simply tell us about your business, get qualified, and we’ll take care of the rest. Google will organize the information you give us into a polished profile page for your business, which includes a professional photo. When someone in your service area searches for “house cleaners” or other related terms, we’ll show your profile within an expandable listing at the top of Google search results.
Customers can read detailed reviews, submit a service request, or call your business directly for more information. And to help ensure that you and your customers receive the best experience possible, home service ads are only available to businesses that have been screened and qualified.
To learn more about how you can become a home service advertiser on Google, visit google.com/homeserviceads.
Posted by Aileen Tang, Senior Product Managers and Xuefu Wang, Software Engineer for AdWords Express home service ads