WhatsApp is banning anyone under 16 years old from using its app in Europe. It’s raising the age limit by three years just as the European data privacy rules start kicking in on May 25th, as spotted by Reuters.
Facebook’s approach to complying with the new rules will instead be to ask teens ages 13 to 15 to gain parental permission for sharing personal information on the platform. If they don’t get permission, they’ll see a more generic version of Facebook that’s not customized based on their data.
In regions outside of Europe, the minimum age to use WhatsApp is still 13. Europe’s GDPR will force companies to follow users’ requests to delete personal data, and in the month leading up to the rules’ enforcement — and especially in the aftermath of Facebook’s Cambridge Analytica data breach — tech companies are rethinking their data retention policies.